*This article was originally published on http://www.aboutdci.com, to view the original article, click here.* Bags packed, sunglasses on, phones and cameras out — it’s vacation time. Few industries are as fortunate as the tourism industry when it comes to the ability to organically inspire users to capture their experiences and share them on social media. … Continue reading 6 Tips for Using User-Generated Content to Market Your Destination
*This article was originally published on http://www.aboutdci.com, to see the original article, click here.* If you type the name of a destination into Google’s search bar, it will likely result in thousands of articles, FAQs, blogs and websites, giving you long-form editorial content and breaking news about that destination. Type the name of a destination … Continue reading How To Work With Digital Influencers: YouTuber, Erik Conover
Influencers play a critical role in how consumers organically engage with content. Alongside user-generated content, consumers are turning to digital influencers to identify brands and services that resonate with their unique lifestyles.
The founder of Cheat Day Eats divulges on what attracts her to an opportunity to work with a DMO, what type of experiences her audience is interested in, and how to effectively track a return on investment when working with an Instagram influencer.
These seven do’s and seven don’ts of effective Twitter chats can help even beginner Twitter users take advantage of this powerful digital marketing tactic.